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跨境电商希音被法国罚款1.5亿欧元 回应:坚决反对、将上诉
Sou Hu Cai Jing·2025-09-04 00:22

Core Points - Shein has been fined €150 million (approximately ¥1.25 billion) by the French data protection authority for improper use of cookies [2] - The French National Commission on Informatics and Liberty (CNIL) found that Shein's website did not comply with regulations by collecting consumer data without consent [2] - Shein plans to appeal the decision, arguing that the fine is disproportionate given their compliance efforts and corrective measures taken since August 2023 [2] Regulatory Compliance - CNIL conducted tests in August 2023 and discovered that some cookies were still installed on users' computers even after they opted out [2] - Cookies are small files that allow websites and advertisers to identify individual users and track their browsing habits [2] Company Response - Shein firmly opposes CNIL's decision and claims the fine appears to be politically motivated rather than a result of fair enforcement [2] - The company asserts that it has been fully cooperating with CNIL and has strengthened data protection practices across all areas since August 2023 [2]