Workflow
人民网:百年汉正街以时尚为翼 产业转型成果丰硕

Group 1 - The 2025 Hanzheng Street International Fashion Week concluded on September 2, showcasing the theme "Hanzheng 500 Years, Goods Arrive at Hankou" and highlighting the transformation of the fashion industry through a multi-faceted approach of "exhibition, show, competition, and evaluation" [2] - The 2025 New Han Style Clothing Design Competition attracted independent designers, university students, and local brand designers from 21 provinces, culminating in 24 shortlisted works that debuted on the runway, defining a new paradigm of "Han Aesthetics" [2] - The Cross-Border E-commerce Innovation and Entrepreneurship Competition focused on "Digital Trade + Fashion Selection," aiming to discover and cultivate e-commerce talents and high-potential entrepreneurial projects [3] Group 2 - The live streaming competition aimed to empower physical retail through over 100 hosts from Hanzheng Street, with categories including clothing, accessories, and home goods, resulting in a 130% increase in GMV for live streaming rooms during the event [3] - The selection of the top ten brands at the fashion week served as a "brand barometer," showcasing both traditional manufacturing transformation benchmarks and emerging design brands, reflecting the evolution of "Han Fashion" from manufacturing to creation [5] - The event saw the establishment of three key initiatives: the Hanzheng Street Fashion Innovation Industry College, the Cloud Clothing Chain AI Model Industry Internet Platform, and the Hanzheng Street Fashion Trade Industry Collaborative Promotion Association, marking a significant step in building a fashion industry ecosystem [5] Group 3 - The fashion week attracted over 500 designers, more than 1,000 clothing industry chain enterprises, and over 20,000 domestic and international buyers, resulting in over 20 designer collaborations and more than 10 live streaming companies joining [5] - The total sales during the concurrent 8th Hanzheng Street Clothing and Accessories Expo and promotional activities exceeded 15 billion yuan [5] - Hanzheng Street aims to leverage this fashion week as a starting point to embrace global fashion with a focus on design leadership, cross-border support, and brand empowerment [6]