烘焙熟食占比达20% 永辉上市烘焙新品“山茶花山泉吐司”

Core Insights - Yonghui Supermarket has launched a new bakery product "Camellia Flower Spring Water Toast" as part of its strategy to enhance product development and operational capabilities in stores [1] - The bakery category has increased its share from 5% to 20% in newly renovated stores, indicating a significant focus on this segment [1] - The self-owned brand YHBakery has introduced several popular products and is targeting younger consumers through a central factory model for quality control [1] Product Development - The new "Camellia Flower Spring Water Toast" uses high-quality ingredients such as Nishiki flour and Anchor butter, employing a long fermentation and scalding process to enhance flavor and texture [1] - The product features a proprietary low-sugar and low-oil formula, aimed at reducing sugar and fat content [1] Sales Performance - The renovated stores have become incubators for bakery bestsellers, with bakery sales experiencing year-on-year growth [1]