市场需求、日均销量指数双增，今年8月乘用车销量预计超200万辆

Core Insights - The China Automobile Dealers Association reported an increase in market demand and average daily sales indices for August, indicating a positive trend in the automotive market [3][4] - The automotive consumption index for August was 83.3, reflecting a 5.7% month-on-month increase, with all sub-indices showing improvement [3] - Despite the positive market indicators, dealers continue to face financial pressure, with a reported 52.6% loss ratio among dealers in the first half of the year [4] Market Demand and Sales Performance - The market demand index for August was 43%, up by 8.4 percentage points month-on-month, while the average daily sales index reached 45.3%, an increase of 6.8 percentage points [3] - The expected retail volume for August is projected to exceed 2 million units, indicating a potential year-on-year growth compared to last year's figures [4] Consumer Behavior and Market Conditions - Factors such as the back-to-school season, promotional events, and new car launches contributed to the recovery of consumer demand in the latter half of August [3] - The automotive consumption index's sub-indices showed demand at 82.4, store entry at 80.5, and purchase at 86.9, all reflecting month-on-month increases [3] Dealer Challenges and Inventory Management - The automotive dealers are under financial strain, with new car gross margins reported at -22.3%, and liquidity issues persisting [4] - The inventory warning index for dealers was at 57% in August, indicating a slight year-on-year increase, as dealers prepared for the upcoming peak sales season [4] Outlook for September - The association is optimistic about the "Golden September and Silver October" sales period, anticipating better market performance due to government subsidies and local incentives [5] - Dealers are encouraged to accelerate inventory clearance to alleviate financial pressure and improve cash flow [5]