Group 1 - The core viewpoint emphasizes the integration of culture, sports, tourism, and technology, which is driving consumption upgrades and creating a new consumption landscape [1][2] - The recent policy from the State Council aims to support the development of the sports industry as a pillar industry in key regions, including the Greater Bay Area, Beijing-Tianjin-Hebei, and the Yangtze River Delta [1] - Sports tourism is highlighted as a product of this consumption upgrade trend, focusing on unique travel experiences centered around sports events and outdoor activities, which in turn stimulates local economies [1] Group 2 - A specific example is provided where a national youth basketball competition in Xiamen attracted 8,000 young players and nearly 30,000 parents, generating 180 million yuan in tourism revenue within a week, showcasing the significant customer attraction effect of sports [2] - The need for continuous exploration of new boundaries in the integration of culture, sports, tourism, and technology is emphasized, along with the importance of developing personalized and customized products and services [2] - The report calls for strengthening cross-industry talent cultivation to break down professional barriers and nurture professionals who understand culture, sports, tourism, and technology [2]
何文义：文体旅融合驱动消费升级，勾勒全消费图景
2 1 Shi Ji Jing Ji Bao Dao·2025-09-05 07:27