蓝山县皮具箱包亮相上海国际展 政企合力抢滩全球市场

Core Viewpoint - The "Modern China" International Footwear, Bag, and Apparel Fashion Exhibition held in Shanghai aims to promote the development of the leather and bag industry in Lushan County, facilitating the "going out" strategy for local enterprises and expanding their domestic and international markets [2][3]. Group 1: Exhibition Overview - The exhibition lasted for three days, themed "Leading Trends, Building Brand Value," featuring 11 exhibition areas with products including footwear, bags, leather clothing, and other leather and fur products [3]. - The event serves as a high-end business cooperation, brand display, and information exchange platform for international and domestic brand enterprises, regional specialties, and independent designers [3]. Group 2: Participation and Outcomes - Lushan County showcased several companies, including Xiangjiangyuan Leather City, Qixiu Technology, and Jiayi Leather, attracting numerous domestic and international buyers [5]. - The exhibition received over 800 inquiries on the first day, with more than 20 potential clients establishing initial cooperation intentions with the participating enterprises [5]. Group 3: Industry Development - Lushan County has established over 170 "one main, one special" enterprises, with 41 being above-scale, achieving nearly 10 billion yuan in output value in 2024 [2]. - The county's leather and bag industry has transitioned from "manufacturing" to "intelligent manufacturing" and from "OEM" to "own brand" through continuous technological investment and original brand development [5].