Core Insights - Lantu has launched the new Zhiyin model priced from 202,900 yuan, which CEO Lu Fang claims to be "the best Chinese car" [1] - The new model features significant upgrades in design, battery systems, and is equipped with Huawei's advanced driving and smart cabin systems [1][7] - Lantu's delivery volume reached 13,500 units in August, marking a 119% year-on-year increase, with a total of 81,800 units delivered from January to August, a 92% increase [1] Product Development and Market Strategy - Lantu emphasizes a dual approach to smart development, balancing partnerships with Huawei and independent R&D efforts [2][6] - The company aims to create a "top three" position in the market, with the new Zhiyin and the FREE+ model expected to become bestsellers [4][8] - Lantu has set an ambitious annual sales target of 200,000 units, with a focus on achieving over 50% of sales from SUVs [9][10] Competitive Landscape - The competition in the 200,000 pure electric SUV market is intense, with Lantu needing to differentiate itself from other Huawei-affiliated models [2][5] - Lantu's strategy includes leveraging its technological advantages and cost competitiveness to attract consumers [3][6] - The company acknowledges the pressure from competitors like NIO and Xpeng, but remains committed to sustainable growth without compromising on quality [11]
岚图瞄准Top3爆款,冲击20万年销量目标
2 1 Shi Ji Jing Ji Bao Dao·2025-09-05 08:49