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8月AI月报：全球AI下载3.7亿，字节3款AI暴涨
Tai Mei Ti A P P·2025-09-05 11:32

Group 1 - In August, the AI application market saw new players emerging, with Instagram's AI video editing app Edits ranking in the top 3 for estimated downloads globally, while ByteDance's Xinghui also experienced significant growth [1][3] - The total estimated downloads for AI apps across Apple App Store and Google Play in August reached 370 million, a 6.9% increase from July [3][7] - The top five AI applications accounted for 44% of global downloads, with ChatGPT leading at 27% [3][8] Group 2 - In the mainland market, the estimated downloads for AI apps on Apple reached approximately 33.59 million in August, marking a 32.3% increase from July [7][8] - The top five applications in the mainland market accounted for 67% of total downloads, with Doubao maintaining the top position despite a decrease in download share from 23% to 19% [8][9] - Xinghui, a ByteDance product, surged to the second position with a download share of 14% [8][9] Group 3 - The global market for top AI apps saw a narrowing gap in download volumes, with Perplexity experiencing a 73% increase in downloads, while Edits saw a notable rise of 79.1% [12][27] - In the mainland market, Doubao maintained stable downloads around 200,000, while Xinghui's downloads increased significantly after a version update [15][19] Group 4 - The mainland market's AI product advertising material volume reached 1.298 million sets in August, a 21.5% increase from July [18][23] - Tencent Yuanbao surpassed Quark to become the top in advertising material volume, with a significant increase of 49% [34][35] - AI Douyin showed a remarkable increase in advertising material volume, rising by 180.2% [34][35] Group 5 - The global AI app download rankings for August showed ChatGPT at the top with 99.91 million downloads, a slight increase of 0.4% from July [27][28] - In the mainland market, Doubao led with 6.31 million downloads, followed by Xinghui with a remarkable growth of 454.4% [31][32] - The advertising material rankings in the mainland market highlighted Tencent Yuanbao and Quark as the top two, with significant increases in their material volumes [34][35]