Hisense V.T.(SH:600060) Zhong Guo Jin Rong Xin Xi Wang·2025-09-05 13:54Core Viewpoint - Hisense showcased its leadership in display technology at the 2025 IFA in Berlin, presenting a range of innovative large-screen display products, including the world's largest 116-inch RGB-Mini LED TV and the first 100-inch rollable laser cinema, highlighting its advancements in RGB-Mini LED, laser display, and Micro LED technologies [1][3][5]. Group 1: Product Innovations - Hisense unveiled the world's first mass-produced RGB-Mini LED flagship TV, the UX, featuring a 116-inch screen, achieving 100% BT.2020 color gamut and 108 bits color precision, setting a new standard for LCD displays [3][4]. - The U7S Pro, a new RGB-Mini LED TV, was introduced at a more accessible price point while maintaining high color accuracy and low blue light features, making advanced display technology available to a broader audience [4]. - The Micro LED giant screen can be customized up to 271 inches and features a 24mm ultra-thin design, allowing for flexible installation and breaking traditional display size limitations [4]. Group 2: Laser Television Advancements - Hisense launched two groundbreaking laser TVs, including the X1 Ultra, which offers a 120-inch foldable screen with cinema-grade color accuracy, enhancing home viewing experiences [5]. - The world's first 100-inch rollable laser cinema was also introduced, featuring a unique design that allows the screen to retract into a compact form, integrating seamlessly into home decor [5]. Group 3: Market Position and Achievements - Hisense's performance at IFA 2025 reflects the company's transition from a follower to a leader in the global display industry, with a reported 58% market share in shipments of 100-inch and larger TVs in the first half of 2025, solidifying its position as the world's largest supplier [7].