
 Sou Hu Cai Jing·2025-09-06 02:11
 Sou Hu Cai Jing·2025-09-06 02:11Core Insights - Kuaishou E-commerce held an industry recruitment event in Yiwu, Zhejiang, attracting nearly 200 merchants, brands, and influencers to explore new opportunities in live-streaming e-commerce [1][3] Group 1: Incentives and Support for Merchants - Kuaishou E-commerce announced a series of incentive measures for merchants, including cash rewards, traffic support, and operational service optimization to lower entry barriers and enhance operational efficiency [3] - New merchants can receive a maximum reward of 4,000 yuan and benefit from a "zero-cost store" policy, which waives deposits and service fees [5] - For brand merchants and larger enterprises, the platform will offer tiered rewards up to 800,000 yuan based on GMV performance, along with return shipping fee support and traffic prioritization [5] Group 2: Diverse Business Scenarios - The platform emphasizes a diversified ecosystem where merchants can utilize various resources such as short videos, live streaming, and tools for comprehensive growth, including marketing management and search operations [7] - Kuaishou E-commerce introduced a "one-stop package entry" service to help new merchants adapt quickly to platform rules, covering the entire process from store setup to ongoing operations [9] Group 3: Future Plans and Expansion - The Yiwu recruitment event is the first in a series of industry events planned by Kuaishou E-commerce for 2025, with additional events scheduled in cities like Suzhou, Zhengzhou, and Guangzhou to support merchants in expanding their e-commerce growth [10]
