当书画、唐卡、青花瓷相遇澳门，传统文化意欲打开国际市场

Core Viewpoint - The article highlights the significance of the recent exhibition in Macau, which showcases various forms of Chinese intangible cultural heritage, aiming to promote these cultural products in the international market [1][11]. Group 1: Exhibition Overview - The Fourth China (Macau) International High-Quality Entrepreneurship Consumption and Hengqin World Bay Area Forum took place from September 3 to 7, featuring a special exhibition area for intangible cultural heritage [1]. - The exhibition included diverse cultural representations from regions such as Jiangxi (Jingdezhen ceramics), Tibet (Thangka), and Yunnan (Yi embroidery), focusing on integrating intangible heritage with the experience economy [1]. Group 2: Cultural Exchange and Significance - The exhibition serves as a bridge for cultural exchange, particularly through the Shigandang culture, which connects the emotions of the Chinese community globally [2]. - Shandong, as a significant cultural origin, aims to leverage its cultural elements to reach Chinese communities in Hong Kong, Macau, Taiwan, and countries involved in the Belt and Road Initiative [4]. Group 3: Challenges and Opportunities - The traditional culture sector faces challenges due to economic pressures, but there is potential for growth through innovative approaches like "cultural+" products [6]. - The unique craftsmanship of Jingdezhen ceramics, particularly the rare "underglaze red" technique, is highlighted as a valuable cultural asset that can attract both domestic and international artists [8]. Group 4: Future Prospects - The exhibition is seen as a platform to promote traditional crafts and engage younger generations and overseas audiences, enhancing the understanding and appreciation of these cultural products [11]. - There are plans to explore customized projects for international markets, drawing inspiration from historical practices of creating tailored cultural products for overseas clients [9][11].