Core Viewpoint - The company, HLA, plans to issue H-shares and list on the Hong Kong Stock Exchange to enhance its global strategy, accelerate overseas business development, and strengthen its capital capabilities for high-quality growth [2][5]. Group 1: Company Strategy and Operations - The board of directors has authorized the management to initiate preparations for the H-share listing, with discussions planned with relevant intermediaries regarding the specifics of the listing [5]. - HLA is a large retail group in China, involved in self-owned brand operations, international brand licensing, group customization, and the JD Outlet business [5]. - The company owns several self-brands, including its main brand "HLA," women's brand "OVV," trendy brand "HLA JEANS," and children's brand "YeeHoO" [5]. - HLA has become the authorized dealer for the Austrian sports brand HEAD in China and has exclusive rights to retail Adidas FCC series products in mainland China [5]. - The company has launched a corporate uniform customization business called "HLA Group Customization" and plans to expand its market share through a partnership with JD in 2024 [5]. Group 2: Financial Performance - In the first half of 2025, the company achieved a revenue of 11.566 billion yuan, a year-on-year increase of 1.73%, and a net profit attributable to shareholders of 1.580 billion yuan, a year-on-year decrease of 3.42% [5]. - The main business revenue from the HLA series was 8.395 billion yuan, while the group customization business generated 1.343 billion yuan, and other brands contributed 1.5 billion yuan [5]. Group 3: Industry Outlook - The company anticipates that the apparel sector, particularly discretionary consumption, is entering a gradual recovery phase, characterized by "demand stratification, supply refinement, channel integration, and industrial upgrading" [6]. - In 2025, the company aims to focus on product upgrades driven by technological iteration, brand strength through cultural resonance, and channel innovation for sustainable high-quality development [6].
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