Core Viewpoint - Yipin Weike has officially launched its international version, marking a significant step in the company's globalization strategy as the first Chinese creative crowdsourcing company to go public in the U.S. [1][10] Group 1: Company Overview - Founded by Huang Guohua, Yipin Weike is headquartered in Xiamen, Fujian, and aims to build a global creative service ecosystem, aspiring to become the "Alibaba" of the creative services sector [1][2]. - The platform aggregates global creative talents and small to medium enterprises (SMEs), offering over 300 specialized creative service categories, including logo design, industrial design, software development, and marketing promotion [5][11]. Group 2: Business Model and Technology - Yipin Weike operates as a digital creative trading service e-commerce platform, focusing on non-physical transactions and adopting a "service crowdsourcing" model to reduce outsourcing costs for businesses while providing job opportunities for freelancers [5][11]. - The platform utilizes AI technology to enhance transaction efficiency, including the integration of the DeepSeek model and the development of the "Yipin AI Assistant" for intelligent task generation and matching [7][11]. Group 3: Global Expansion and Market Strategy - The launch of the international version facilitates a "digital outbound" channel for millions of Chinese creative talents, allowing them to compete globally and access international orders [10]. - Yipin Weike plans to expand its services into high-value areas such as marketing planning, AI solutions, and comprehensive brand management to increase customer value and profit margins [10]. Group 4: Performance Metrics - According to a third-party industry research report by Sullivan, Yipin Weike ranks among the top in GMV (Gross Merchandise Volume) for Chinese creative crowdsourcing platforms, achieving a GMV of $350 million in 2023 with over 25.66 million registered users [11].
一品威客创始人/CEO黄国华:一品威客致力构建全球创意资源的“配置枢纽”