网红“柴怼怼”被立案侦查，曾因诋毁胖东来被封号

Core Viewpoint - The "Chai Duoduo" incident serves as a warning for the influencer economy, highlighting the consequences of unethical practices and the urgent need for regulatory oversight [1][5]. Group 1: Incident Overview - Influencer "Chai Duoduo" (real name Chai Xiangqian) is under investigation for allegedly producing and selling counterfeit products, marking a significant downfall from his previous status as a self-proclaimed "jade identification expert" [1][2]. - The timeline of events includes a lawsuit against him in April for defaming a competitor, account bans in July, and police investigation in September, revealing the chaotic nature of the influencer economy [1][3]. Group 2: Business Practices - Chai Duoduo's business model exemplifies deceptive practices, including unfounded accusations against a competitor, which led to a surge in his follower count and video views [2][3]. - His actions resulted in significant financial gains through live-streaming sales, with reported sales between 500,000 to 750,000 yuan over 90 days, despite the unethical foundation of his tactics [3]. Group 3: Regulatory and Ethical Concerns - The incident exposes three major regulatory gaps: ineffective platform oversight, insufficient legal penalties, and challenges in consumer protection [4]. - The response from regulatory bodies includes the closure of Chai Duoduo's accounts and the initiation of criminal investigations, indicating a potential turning point in regulating the influencer economy [4]. Group 4: Broader Implications - The case reflects a broader moral decline within the influencer economy, where sensationalism and controversy are prioritized over integrity [5]. - The incident raises questions about the sustainability of a business environment that allows unethical practices to thrive, ultimately impacting consumers and legitimate businesses [5][6].