Sou Hu Cai Jing·2025-09-10 10:57Core Insights - Alibaba is launching the "Gaode Street Ranking" project with over 1 billion yuan in subsidies to challenge Meituan's dominance in the local lifestyle market [2][9][32] - The project is led by Gaode's CEO and is considered a top-tier initiative within Alibaba, receiving significant internal support [4][5][9] - The competitive landscape is heating up, with both Alibaba and Meituan preparing for an intense battle over market share and consumer engagement [26][32] Group 1 - The "Gaode Street Ranking" aims to provide a more authentic ranking system based on user navigation behavior, contrasting with traditional platforms that have faced criticism for manipulated scores [11][14] - The initiative is expected to generate an additional 10 million customer visits daily to offline dining and service industries through targeted subsidies and promotions [9][19] - Alibaba's stock saw a significant increase, reflecting market optimism about the new project, with shares rising over 4% [2][3] Group 2 - Meituan responded to the challenge by revamping its "Quality Takeout" service and emphasizing the use of AI to ensure data authenticity in user reviews [16][19] - Meituan has a strong market presence, holding a 62% share in the dining sector, which provides a solid foundation for countering Alibaba's advances [21][20] - Both companies are expected to incur substantial costs in this competitive clash, leading to potential profit declines for both [31][32] Group 3 - The strategic importance of Gaode has increased, as it leverages Alibaba's resources to compete directly with Meituan, marking a significant shift in its role within the company [36] - The long-term vision of Alibaba's investment in Gaode, made 11 years ago for approximately 1.5 billion USD, is now seen as a critical asset in the ongoing competition [2][36] - The outcome of this rivalry remains uncertain, but the initial moves suggest a fierce battle for dominance in the local lifestyle market [26][32]