抖音电商:清退超200商家600达人治理Labubu假货
Sou Hu Cai Jing·2025-09-10 12:22

Core Insights - Douyin E-commerce has initiated a special governance action targeting Labubu-related products due to issues such as counterfeit goods and false advertising, which harm consumer rights and disrupt market order [1] Group 1: Governance Actions - The platform has identified violations in a few live streams and stores related to Labubu products [1] - Over 200 non-compliant merchants and more than 600 non-compliant influencers have been removed from the platform [1] - Related products have been eliminated from the Douyin Mall Selected Alliance [1]