Sou Hu Cai Jing·2025-09-10 14:25Core Viewpoint - The article discusses the launch of Gaode Map's "Street Scanning List," which aims to provide a more authentic reflection of consumer experiences by utilizing real behavioral data from 1 billion users, rather than relying solely on user reviews and ratings [1][10]. Summary by Sections Introduction to the Problem - Consumers often find that high restaurant ratings may be misleading, as they can be influenced by marketing tactics, leading to a demand for a more reliable reference for dining choices [1][4]. Gaode Map's Solution - Gaode Map introduced the "Street Scanning List" on September 10, coinciding with Alibaba's 26th anniversary, which is based on real user actions rather than subjective reviews [1][4]. - The list aims to highlight genuine dining experiences, allowing users to discover local favorites that may not be widely advertised [4][14]. Data-Driven Approach - The "Street Scanning List" is built on extensive user behavior data, with 170 million daily navigations and searches, covering over 1.6 million offline service providers across more than 300 cities [5][13]. - This data includes 870,000 restaurants, 230,000 hotels, and nearly 50,000 scenic spots, creating a comprehensive "city food map" [5][13]. User Experience Enhancement - The list provides a real-time food map that highlights recommended dining options without the clutter of traditional ranking systems, allowing users to navigate directly to their chosen locations [5][9]. - The scoring system incorporates real behavior metrics, such as navigation to the restaurant, repeat visits, and user credit scores, ensuring a more accurate representation of a restaurant's popularity [8][9]. Comparison with Other Platforms - Unlike traditional review-based lists, the "Street Scanning List" emphasizes actual user behavior, making it less susceptible to manipulation and more reflective of true consumer preferences [9][10]. - This approach contrasts with platforms like Yelp and TripAdvisor, which have faced criticism for fake reviews, highlighting the need for a trustworthy reference system in the dining industry [10][18]. Broader Implications - The initiative aims to restore trust in local dining recommendations, benefiting both consumers and businesses by reducing reliance on marketing and enhancing the visibility of quality establishments [14][18]. - By focusing on real user actions, Gaode Map seeks to create a sustainable ecosystem where good restaurants can thrive based on their quality and customer satisfaction [14][18].