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Airbnb爱彼迎发布国庆黄金周出境游趋势报告:中国旅行者搜索热度同比近翻倍

Core Insights - The article highlights a significant increase in outbound travel demand among Chinese travelers during the National Day holiday, driven by the expansion of visa-free policies and the addition of international flight routes [1][3] Group 1: Travel Trends - The search interest for outbound travel among Chinese travelers has nearly doubled compared to the same period last year [1] - Japan remains the most popular destination, with Italy, France, Spain, New Zealand, South Korea, Indonesia, Australia, the United States, and the United Kingdom also ranking in the top ten [1] - Greece has seen a remarkable 7-fold increase in search interest, attributed to new direct flight options [1] Group 2: Emerging Destinations - There is a noticeable shift towards less traditional and more diverse travel destinations, with Japan leading the popularity chart [4] - Fukuoka's search interest surged over 3 times due to its unique culinary culture, while the Izu Peninsula's interest increased over 2 times [4] - Italy, Spain, and France have all experienced over 2 times growth in search volume, with Crete in Greece seeing a 10-fold increase and Ostend in Belgium experiencing over 30 times growth [4] Group 3: Travel Experience Preferences - The trend of "slow travel" is gaining traction, with travelers seeking relaxation through beach destinations [5] - Okinawa's search interest increased over 2 times, while Phu Quoc in Vietnam saw a nearly 7-fold increase [5] - Mountain retreats are also becoming popular, with Trento in Italy and the Haute-Savoie region in France seeing search interest growth of over 3 times and 4 times, respectively [5] Group 4: Social Media Influence - The demand for visually appealing travel experiences is rising, particularly among Generation Z travelers [6] - Destinations with cinematic qualities, such as the Amalfi Coast in Italy and Prague in the Czech Republic, have seen significant increases in search interest [6] - Natural landscapes, like Lake Como in Italy and Queenstown in New Zealand, are also attracting attention for their stunning scenery and adventure activities [6]