2025服贸会｜规模扩大2倍、近60家机构和企业参展，澳大利亚首次担任主宾国

Group 1 - Australia is the guest country at the 2025 China International Service Trade Fair, showcasing a modern and innovative image through its national pavilion design [1] - The scale of Australia's participation has expanded to three times that of the previous year, with nearly 60 Australian institutions and companies exhibiting, setting new records for the fair [3] - 15 cooperation agreements were signed during the opening ceremony, covering various sectors including education, financial services, healthcare, cultural exchange, and consumer goods [5] Group 2 - Australian companies are leveraging the fair to enhance brand awareness and engage directly with Chinese consumers, focusing on quality and safety in health and skincare products [5][6] - Adelaide University aims to strengthen partnerships with Chinese universities and enterprises, having already signed agreements with two companies during the event [6] - The economic relationship between Australia and China is crucial, with Australia seeking to increase its market penetration in rapidly developing second and third-tier cities in China [8]