北京上海入选全球前20名竞争潜力城市
Bei Jing Shang Bao·2025-09-11 17:16

Core Insights - The 2025 World Tourism Cooperation and Development Conference highlighted the competitive potential of global tourism cities, with Beijing and Shanghai ranking 5th and 9th respectively in the "World Tourism Destination Competitiveness Potential Index Report (2025)" [3][4] - The conference emphasized the importance of digital transformation in the tourism industry, showcasing Beijing as a model for integrating technology with traditional tourism experiences [5][6] Group 1: Competitive Potential of Cities - Beijing and Shanghai are recognized as leading tourism destinations, with Beijing ranked 5th and Shanghai 9th in global competitiveness [3] - The criteria for competitive potential include strong tourist attraction, management capabilities, economic resilience, and innovation [3][4] - Beijing's unique status as the only city to host both Summer and Winter Olympics, along with its UNESCO World Heritage sites, contributes to its high ranking [3][4] Group 2: Digital Transformation in Tourism - The theme of the conference was "Digital Tourism for a Win-Win Future," focusing on how technology reshapes travel experiences [5] - International guests noted that modern tourists are increasingly using technology to enhance their travel experiences, with Beijing's initiatives serving as a reference for other cities [5][6] - Various cities, including Athens and Ashgabat, are adopting smart systems to improve sustainability and enhance the presentation of cultural heritage [6] Group 3: Trends in Inbound Tourism - There is a noticeable shift in inbound tourism trends, with international visitors seeking deeper, immersive experiences and showing interest in cultural and culinary tourism [7][8] - The increase in family and leisure travel among inbound tourists is evident, with 40% being first-time visitors [7] - Companies like Meituan and Qunar are leveraging AI and multilingual services to enhance the travel experience for inbound tourists, indicating a growing demand for personalized services [8]