Core Insights - The 2025 China International Service Trade Fair (CIFTIS) opened in Beijing on September 10, focusing on education services with the theme "Intelligent Future, Integrated Innovation" [1] - New Oriental showcased its educational services, emphasizing "AI Education+" and "Bilateral Study Abroad" [1][6] - The fair highlighted New Oriental's commitment to innovative educational practices and international education services [8] Group 1: New Oriental's Exhibition Highlights - New Oriental presented its three major business segments: quality education, Dayu Culture, and smart education, through immersive experiences and interactive displays [3] - The "AI Empowered Teaching Aids" section featured a dual-language storytelling performance, enhancing children's English expression skills [3] - The technology area allowed children to engage with programming concepts through role-playing games and interactive robotics [3][5] Group 2: Educational Products and Innovations - Dayu Culture showcased its vocabulary memory products, including the "Root + Association" memory method and Cambridge University Press authorized series [4] - The "Youth Artificial Intelligence Innovation Enlightenment Project" textbooks were introduced, focusing on real-life scenarios to teach AI concepts [5] - The Oriental Innovation AI Development Board 2.0 was displayed, designed for middle and primary school students, supporting various AI educational projects [5] Group 3: International Education Services - New Oriental International Education presented a comprehensive international education curriculum, including youth products and IELTS preparation courses [6] - The AI Speaking Assessment Tool, ISA, was a highlight, providing real-time feedback on speaking performance [6] - New Oriental's subsidiary, New Oriental Future Study Abroad, showcased its "one-stop study abroad service ecosystem," covering various aspects of international education [7] Group 4: Future Directions - New Oriental aims to innovate and upgrade educational services through diverse and cross-sectoral practices [8] - The company plans to collaborate with more industry partners to create high-quality educational products and services [8]
新东方亮相2025服贸会，创新成果展现教育生态新活力