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54岁“通信老兵”卖旧手机年入13亿,被雷军投资,即将IPO
3 6 Ke·2025-09-11 23:55

Core Viewpoint - The article discusses the financial performance and business model of Flashback Technology, a company involved in the second-hand mobile phone recycling market, highlighting its rapid revenue growth but ongoing losses and challenges in achieving profitability [2][4][26]. Financial Performance - Flashback Technology's revenue is projected to grow from 750 million RMB in 2021 to 1.297 billion RMB in 2024, with a significant increase of over 40% year-on-year in the first half of 2025, reaching 809 million RMB [2][3]. - Despite revenue growth, the company has reported losses from 48.7 million RMB in 2021 to 66.4 million RMB in 2024, indicating a failure to achieve profitability [2][3]. - The gross margin has declined from 8.2% in 2021 to 4.8% in 2024, with a slight recovery to 6.3% in the first half of 2025 [4]. Business Model - Flashback Technology operates primarily in a B2B model, partnering with over 75,000 offline retail stores of mobile brands and telecom operators for its recycling services [6][7]. - The company utilizes a SaaS system for the assessment, pricing, and recycling of old phones, selling the recycled devices through its online platform "Flashback Youpin" via real-time auctions to small and medium-sized mobile merchants [8][9]. - The average inventory turnover days for Flashback Technology is 6.5 days, significantly lower than the industry average of 10-15 days, indicating operational efficiency [9]. Market Position - In the second-hand mobile phone recycling market, Flashback Technology holds approximately 1.3% market share, ranking third behind competitors with 8.2% and 8.1% market shares [21][24]. - The overall market for second-hand electronic products in China is growing, with a compound annual growth rate of 28.2% from 2020 to 2024, suggesting potential for further expansion [19]. Challenges and Strategic Direction - Flashback Technology faces pressure from a redemption agreement with investors, requiring an IPO by the end of 2025 to avoid a repayment obligation of nearly 800 million RMB [5]. - The company has been pressured to increase recycling prices due to competition from brands launching their own recycling platforms, which has negatively impacted its gross margin [13][16]. - To address profitability challenges, Flashback Technology plans to enhance its online platform, increase marketing efforts, and explore international markets, particularly in Southeast Asia [24][26].