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威马可能要复活了,但威马复活其实不太可能
3 6 Ke·2025-09-11 23:55

Group 1 - The core point of the article is that WM Motor, previously thought to be defunct, is planning a revival with ambitious production and sales targets, supported by new ownership and government backing [1][3][5] - WM Motor aims to resume production in September 2023, targeting a sales goal of 20,000 units by the end of the year with models EX5 and E.5 [3][5] - The company has set long-term goals to produce 100,000 units by 2026, 400,000 units by 2028, and 1 million units by 2030, with projected revenue of 120 billion [5][6] Group 2 - The new major shareholder, Xiangfei Automotive, has garnered support from local governments, including subsidies and priority in public procurement [5][6] - The sales targets set by WM Motor are considered ambitious, especially the goal of 2,500 units per month for the EX5 and E.5 models, which are seen as outdated compared to current market standards [8][11] - The article raises concerns about the capabilities of the new shareholder, Baoneng Group, which has a history of struggling to manage acquired automotive brands effectively [16][18][20] Group 3 - Baoneng Group's previous acquisitions, such as Qoros and PSA, have not yielded the expected results, leading to significant operational challenges and declining sales [20][22][24] - The automotive industry is facing intense competition, and simply having new ownership and funding may not be sufficient for WM Motor to succeed [30][32] - The article expresses hope that WM Motor and Baoneng Group can effectively revitalize the brand, addressing existing issues faced by current vehicle owners [34][36]