CGT GROUP(SZ:000066) Hai Nan Ri Bao·2025-09-12 02:08Core Viewpoint - The "Consumption Assistance Month" event in Hainan aims to promote local agricultural products in the Greater Bay Area, enhancing brand recognition and increasing farmers' income [2][4]. Group 1: Event Overview - The event, titled "Qiong Pin Zhen Empowerment, Assistance Starts Anew," is part of the 2025 Hainan "Consumption Assistance Month" series and marks the first time it has been held outside Hainan, specifically in the Greater Bay Area [2]. - The event features over a hundred high-quality agricultural products from five poverty alleviation counties in Hainan, showcasing the tropical agricultural ecosystem and unique products of the region [2][3]. Group 2: Participation and Collaboration - Various associations, chambers of commerce, and enterprises participated in the event, creating a positive mechanism for consumption assistance guided by the government and led by the market [3]. - Central support units like China Electronics Corporation and China Great Wall Technology Group have provided substantial backing in areas such as agricultural technology and infrastructure development [3]. Group 3: Marketing and Branding - Agricultural marketing experts emphasized the need for Hainan's agricultural products to tell compelling brand stories and highlight ecological value to attract consumers in the Greater Bay Area [3]. - The event included multiple signing ceremonies for procurement agreements, covering products such as tea, passion fruit, rice, and mooncakes, aimed at integrating Hainan's quality products into the daily lives of consumers in the Greater Bay Area [4]. Group 4: Ongoing Initiatives - The "Qiong Pin Ru Wan, Fresh Enjoyment in Pengcheng" brand week for Hainan agricultural products in Shenzhen runs from September 9 to 22, featuring continuous exhibitions of over a hundred products from five poverty alleviation counties [4]. - This year marks the fifth year of the "Consumption Assistance Month" initiative in Hainan, focusing on building sales platforms, enhancing brand quality, and establishing long-term mechanisms to ensure agricultural products reach consumers directly [4].