开好店·拓好客·干好一辈子丨品品香2025年中经销商大会

Core Insights - The conference themed "Open Good Stores, Expand Good Customers, and Work Well for a Lifetime" successfully gathered distributors and the core management team of Pinpinxiang to discuss key topics such as store operations, market maintenance, talent development, and strategic implementation [1][7] Group 1: Focus on Terminal Operations - The conference emphasized four dimensions for effective store management: store operation, market order, efficiency improvement, and talent development, providing actionable methodologies for distributors [3] - The marketing vice president highlighted the importance of reconstructing terminal value with an operational mindset, transforming stores into dual carriers for brand image and profit growth [5] - The general manager of Pinpinxiang's Beijing company stressed that a clear market order is vital for mutual benefits between distributors and the brand, reinforcing the consensus of "co-protecting the market and sharing results" [5] - The director of the direct sales department presented a replicable model for enhancing store efficiency, addressing the challenge of maintaining stores and activating customer flow [5] - The training director shared practical experiences in team building, focusing on precise selection, systematic training, scientific utilization, and heartfelt retention of talent [5] Group 2: Strategic Implementation - The chairman of Fujian Pinpinxiang Tea Co., Ltd. emphasized the essence of business as creating value for customers and the commitment to grow together with partners amidst market fluctuations [6] - The vice general manager introduced a "three-wheel drive" model to clarify the steps for achieving the positioning of "China's No. 1 White Tea," providing a clear execution framework for distributors [6] Group 3: Future Outlook - The conference reinforced the symbiotic relationship between the brand and its partners, enhancing their confidence in long-term collaboration with Pinpinxiang [7] - Pinpinxiang aims to continue focusing on customer success, strategic foundation, and service empowerment, working alongside distributors to promote high-quality development in the Chinese white tea industry [7]