Workflow
沉浸感拉满!科技赋能,文化破圈:服贸会展现文旅融合新图景|聚焦2025服贸会
Hua Xia Shi Bao·2025-09-12 05:28

Group 1: Cultural Industry Development - The cultural industry is experiencing high-quality development driven by technological empowerment and accelerated ecosystem formation, becoming a strong engine for growth [1] - The 2025 China International Service Trade Fair showcases immersive technology experiences, traditional cultural innovation, and integrated cultural tourism services, redefining cultural experiences and communication [1] Group 2: Tourism Industry Transformation - The global tourism industry is undergoing profound structural adjustments, with AI and big data reshaping the tourism value chain and development patterns [2] - There is a call for the tourism sector to focus on digital empowerment, fostering new business models like digital virtual tourism and cultural experience tourism [2] Group 3: Cultural and Technological Integration - The integration of traditional culture and modern technology is evident at the service trade fair, with AI, VR, and AR technologies prominently featured [8] - Digital technologies are revitalizing traditional culture, enhancing audience engagement through personalized and interactive experiences [10][12] Group 4: Innovative Cultural Products - The fair features a variety of new cultural products, including collaborations with local parks and museums, showcasing over 506 new cultural items, with many making their debut [6] - Innovative products like AI digital guides and MR technology in exhibitions are enhancing visitor experiences and breaking traditional display limitations [10][12] Group 5: International Collaboration and Cultural Exchange - The event promotes international collaboration in tourism, encouraging resource sharing and information exchange among global tourism cities [2] - Activities celebrating cultural exchange and mutual learning are highlighted, with participation from various countries and organizations [7]