SAIC MOTOR(SH:600104) Mei Ri Jing Ji Xin Wen·2025-09-12 05:33Group 1 - The new generation of Zhiji LS6 has achieved over 10,000 pre-orders within half an hour of its launch, marking a significant milestone for Zhiji Automotive [1] - The LS6 is priced between 197,900 to 269,900 yuan, representing a strategic move to boost sales for the brand [1] - Zhiji Automotive's cumulative sales for the first eight months of the year reached approximately 32,000 units, achieving 31.5% of its annual delivery target of 100,000 units [1] Group 2 - The LS6 is the third model from Zhiji Automotive and introduces a range-extended power mode, differing from previous all-electric models [2] - The LS6 features a 66 kWh battery developed in collaboration with CATL, offering a pure electric range of 450 kilometers and a combined range of up to 1,500 kilometers [2] - The introduction of the range-extended model is seen as a strategy to increase sales volume in a rapidly growing market segment [2] Group 3 - According to the China Automobile Dealers Association, the cumulative sales of range-extended vehicles are projected to reach 1.167 million units in 2024, a year-on-year increase of 78.7% [3] - The market for range-extended vehicles is currently experiencing an adjustment period after rapid growth, with a reported decline in wholesale sales in August [3] - Despite challenges, Zhiji Automotive remains confident in achieving its sales targets, with expectations for a sales boost from the LS6 [3] Group 4 - The pricing strategy of the LS6 has raised questions about Zhiji Automotive's brand positioning, as it is priced lower than previous models [4] - The LS6 will face competition from the newly launched Shangjie H5, which offers similar range-extended and electric options at a lower price point [4] - Differentiation in market positioning is crucial for Zhiji Automotive, as it aims to maintain its status as a high-end brand within SAIC Group [5]