释放消费潜力，推动产业发展——高尔夫尊中国引领数字体育新潮流

Core Viewpoint - The State Council has set a goal for the sports industry to exceed 7 trillion yuan by 2030, aiming to cultivate world-class sports enterprises and events, with a focus on enhancing sports consumption through digital innovations [1] Group 1: Sports Industry Development - The high-end golf city courses and the Golf Respect China Open align with national policies, enhancing the overall strength and competitiveness of China's sports industry through digital sports [1][15] - The Golf Respect (Tianjin) city course has been recognized as a typical case of intelligent sports venues in 2024, showcasing the successful application of digital design [8] Group 2: Innovation in Sports Facilities - The Golf Respect (Yanbian) city course creatively combines digital simulation technology with real greens, allowing for year-round access and expanding sports product offerings [6] - This innovative model breaks the limitations of traditional golf, providing urban residents with convenient access to the sport and enriching the supply of sports products [6][8] Group 3: Consumer Engagement and Event Expansion - The Golf Respect China Open, as a self-owned event IP, has significantly increased its prize pool from 1.2 million yuan in 2022 to 10 million yuan in 2025, further reaching 20 million yuan in 2026, attracting both professional and amateur participants [8][11] - The event's "zero-threshold" participation model breaks down barriers, expanding the consumer base and stimulating sports consumption through diverse training, viewing, and equipment purchasing opportunities [11] Group 4: Industry Integration and Employment Opportunities - The development of Golf Respect city courses and the China Open has fostered a complete industry chain, including simulator manufacturing, venue operation, event management, and digital content creation [11][13] - The integration of the Golf Respect (Yanbian) city course with local culture and tourism has created new employment opportunities in digital golf engineering and venue operations [13] Group 5: Digital Sports Leadership - The initiatives reflect a commitment to integrating digital sports, venues, and competitions, transforming participation and experience in golf while generating social value across various sectors [15]