Core Insights - The iPhone 17 series has seen a high level of consumer interest, with pre-orders starting on September 12, leading to website crashes and difficulties in accessing the Apple Store [1][3][6] - The launch included significant updates across the product line, introducing four models: iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max, with prices ranging from 5,999 yuan to 17,999 yuan [8][9] - Analysts believe that Apple has emerged from previous challenges, with expectations of increased revenue and a strong upgrade cycle driven by the new iPhone Air model, particularly in the Chinese market [14][16] Consumer Demand - Consumers displayed exceptional enthusiasm for the iPhone 17 launch, with all models selling out quickly on various platforms, including JD and Tmall, within minutes of availability [6][11] - The iPhone 17 standard version has reportedly surpassed the Pro models in pre-order volume, attributed to its enhanced features and competitive pricing [8] Market Performance - Following the iPhone launch, Apple's stock rose nearly 1.8%, reaching $234.15, with a total market capitalization of $3.47 trillion [14] - Analysts have raised their price targets for Apple stock, with one analyst increasing it from $260 to $290, citing a potential strong upgrade cycle [16] Product Features and Pricing - The iPhone Air is positioned as a new category, being the thinnest iPhone to date, and is expected to attract significant consumer interest due to its design and features [8][9] - The pricing strategy for the iPhone Air is competitive, being lower than similar models from competitors, which may enhance its market appeal [16] Future Outlook - Analysts predict that the new iPhone models, especially the iPhone Air, will stimulate a substantial upgrade cycle, particularly during the upcoming holiday shopping season [16] - The introduction of new features and models is seen as a positive move for Apple, potentially revitalizing the iPhone market amid increasing competition [17]
太疯狂!iPhone 17预售开启,苹果官网被挤崩,股价大涨!网友:根本抢不到,不是说丑吗?小米总裁:很强,牙膏挤爆了