Jeep's Comeback Plan: First, Bring Back the Cherokee

Core Insights - The company has decided to reverse its previous decision and revive a popular model after experiencing a decline in sales and facing dealer dissatisfaction [1] Group 1 - Sales have fallen significantly, prompting the company to reconsider its strategy [1] - Dealers have expressed their discontent, leading to a revolt against the company's earlier decisions [1] - The revival of the popular model is seen as a strategic move to regain market traction and dealer support [1]