Apple(US:AAPL) Zheng Quan Shi Bao·2025-09-13 03:24Core Viewpoint - The iPhone 17 series has officially launched and is experiencing unprecedented demand, surpassing market expectations, showcasing Apple's strong brand appeal in the high-end smartphone market [1][12]. Pre-Sale Performance - The total pre-order volume for the iPhone 17 series has exceeded 7 million units, with the standard model being the most popular [1]. - Apple's official website experienced overload issues due to high traffic, leading to the trending topic "iPhone 17 sold out" on social media [1]. - As of the report, all models of the iPhone 17 series are sold out, with additional pre-orders reaching over 2 million on JD.com [1]. Product Features and Upgrades - The iPhone 17 series features significant upgrades, including the A19/A19 Pro chip with AI computing power reaching 45 TOPS, enhancing on-device AI capabilities [9]. - The rear cameras of the iPhone 17 Pro series have been upgraded to 48 million pixels, and the design includes aluminum unibody and second-generation ceramic shield [9]. - The iPhone 17 series has eliminated the 128GB storage option, with 256GB being the minimum, allowing consumers to get more storage at the same starting price of RMB 5999 [9]. - The standard version of the iPhone 17 supports a direct discount of RMB 500 through the "National Subsidy" program [9]. Market Reaction and Stock Performance - Following the launch of the iPhone 17 series, Apple-related stocks in the A-share market have shown strong performance, with companies like Luxshare Precision and Industrial Fulian hitting their daily price limits [12]. - Analysts believe that the iPhone is entering a strong product cycle, with the upcoming iPhone Air and potential foldable models driving innovation [12]. - The performance improvements of the A19 chip and the introduction of new features are expected to enhance Apple's market position and lead to increased sales [13].