Group 1 - The 2025 China International Service Trade Fair (CIFTIS) opened on September 10, showcasing the cultural creativity and service trade vitality through the participation of Beijing Arts and Crafts Group, marking its sixth consecutive year of involvement [1][7] - Beijing Arts and Crafts Group's cultural creative subsidiary, Gongmei Cultural Creation, played a significant role in the design and development of commemorative products for the fair, including a set of badges and themed merchandise that received widespread acclaim [1][2] Group 2 - Gongmei Cultural Creation launched a series of new products centered around the official mascot "Fuyan," combining commemorative value, practicality, and aesthetic design, effectively capturing consumer demand through innovative designs [2] - The collaboration between CIFTIS and the Summer Palace marked a significant highlight, resulting in the first official co-branded products, which creatively merged cultural elements from both entities [3] Group 3 - The launch of the "Summer Palace Gift Flagship Store" on Tmall represents a milestone in the strategic partnership between Gongmei Cultural Creation and the Summer Palace, offering a diverse range of products and enhancing consumer engagement [4][5] - The flagship store serves as a comprehensive online cultural exhibition space, integrating cultural display, premium sales, and interactive experiences, thus expanding the reach of traditional culture [5] Group 4 - The introduction of the "Powder Color Ball Flower Series Tea Set" at the fair highlights Gongmei Cultural Creation's commitment to innovation and cultural heritage, featuring exquisite craftsmanship that reflects traditional Chinese artistry [6][7] - The series symbolizes cultural significance and aims to integrate traditional aesthetics into modern daily life, showcasing the potential for cultural products to evolve and appeal to contemporary consumers [6][7]
服贸会与工美集团第六次“手牵手”,工美文创带来“新答卷”
Bei Jing Shang Bao·2025-09-13 06:30