三类赛事体系支撑北京“国际赛事名城”建设

Core Viewpoint - Beijing is positioning itself as an "International Event City" by leveraging its existing sports infrastructure and expertise, aiming to enhance sports consumption and contribute to global sports service trade development [2][5]. Group 1: Sports Service Exhibition and Collaborations - During the 2025 Service Trade Fair, Beijing expects to achieve a record number of sports-related cooperation agreements, with 69 projects already signed and nearly 30 more agreements reached in the first three days of the event [2]. - A notable example includes a snow materials company that engaged thousands of visitors and established cooperation intentions with nine domestic leading enterprises and one from South Africa [2]. Group 2: Event System Development - Beijing plans to develop three types of event systems to support its "International Event City" initiative: 1. International top-tier events such as the WTT China Grand Slam and the World Swimming Championships, with 1,280 sports events planned for the year [3]. 2. Robotics events, including the first World Humanoid Robot Games and various competitions showcased at the fair [3]. 3. Virtual sports events, with the first national virtual sports open competition set to take place in Beijing [3]. Group 3: Emerging and Mass Participation Events - The city will introduce emerging sports events like BMX, pickleball, and climbing, which are popular among younger demographics [4]. - Beijing will also continue to promote local mass participation events, such as the Beijing Marathon and youth sports competitions [4]. Group 4: Sports Consumption Growth - In 2024, the average sports consumption per resident in Beijing is projected to be 4,330.7 yuan, a 12.9% increase from 2023, with total sports consumption expected to reach 94.54 billion yuan [5]. - The average sports spending accounts for 8.7% of total resident consumption and 5.1% of disposable income [5]. Group 5: Integration of Events with Other Sectors - Beijing aims to enhance the value of its "Double Olympic" venues by increasing event frequency and usage, while also integrating sports with culture, tourism, commerce, and technology [5][6]. - Examples of integration include collaborations between the Beijing Marathon and cultural or culinary experiences, as well as the application of advanced technologies like 8K broadcasting and AI analysis in events [5].