喜迎第八个中国农民丰收节，2025抖音电商丰收盛典在烟台举办

Core Insights - The 2025 Douyin E-commerce Harvest Festival was held in Yantai, Shandong, showcasing agricultural creators and e-commerce operators, emphasizing the integration of new technologies and business models to promote rural development [1][3] Group 1: Event Highlights - The festival featured a unique "Fruit and Vegetable Red Carpet Show," where agricultural creators showcased local specialties, attracting 250,000 viewers and selling 1,200 orders of featured agricultural products in just 40 minutes [1] - The event included the release of the "2025 Harvest Festival Douyin E-commerce Agricultural Product Consumption White Paper," revealing that from September 2024 to September 2025, the platform sold a total of 10.2 billion agricultural products, averaging 24.48 million orders daily [3] Group 2: Agricultural Creator Success Stories - Notable agricultural creator Li Xiaoxia, a retired English teacher, leveraged Douyin to sell 100,000 pounds of apples and promote other local products, becoming a representative for her hometown [5] - Another creator, Lü Yuxia, transitioned from traditional farming roles to becoming a "field poet" and online seller, helping local farmers reach a broader market through Douyin [7] Group 3: Expert Contributions - Experts from agricultural institutions participated in the festival, sharing knowledge and techniques to enhance agricultural practices, with retired agricultural technician Liu Tianying using Douyin to educate farmers on pest control and cultivation [9] Group 4: Industry Trends and Future Directions - Discussions at the roundtable highlighted the role of interest e-commerce in enhancing agricultural market transformation and the need for collaborative efforts to promote rural revitalization [11] - Douyin E-commerce has implemented various support policies for merchants, including a commission exemption policy that has benefited over 210,000 merchants, reducing commissions by 800 million yuan [12]