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西贝致歉:承诺多款菜品改为现做现炒;未提及罗永浩
2 1 Shi Ji Jing Ji Bao Dao·2025-09-15 06:05

Core Viewpoint - The company, Xibei, issued an official apology and announced plans to improve customer experience by shifting food preparation from a central kitchen to in-store processing by October 1, 2025 [1][3][6]. Summary by Relevant Sections Customer Experience Improvements - Xibei aims to enhance customer satisfaction by adjusting its food preparation processes to be conducted on-site at stores [1][3]. - Specific changes include: 1. Switching to non-GMO soybean oil for all dishes cooked with soybean oil. 2. Preparing children's beef rice and sauce on-site. 3. Making children's beef patties fresh at the store. 4. Using fresh, whole fish for children's fish sticks, cooked on-site. 5. Preparing lamb skewers fresh at the store [3][4]. Food Safety and Quality Assurance - The company emphasizes its commitment to food safety and compliance with national regulations, stating that it is actively communicating with suppliers to shorten product shelf life while ensuring safety and inventory turnover [4][6]. Financial Impact and Customer Response - Following recent controversies, Xibei experienced a significant drop in customer traffic, with daily revenues falling by approximately 1 million yuan on September 10 and 11, and an estimated drop of 200,000 to 300,000 yuan on September 12 [6]. - The founder, Jia Guolong, acknowledged the impact of public criticism and expressed a commitment to transparency and improvement, stating that the situation has prompted the company to learn from competitors [6].