MBA光环破碎，时薪900美元AI工程师抢走麦肯锡饭碗：写代码的正干掉做PPT的

Core Insights - AI engineers with a billing rate of $900 per hour are emerging as significant challengers to traditional consulting firms like McKinsey, particularly in the context of high failure rates (95%) of enterprise AI projects [1][4][10] - Hasura has introduced a new model where AI engineers act as consultants, bridging the gap between strategy and execution, which is a departure from traditional MBA-style consulting [1][6][12] Group 1: AI Engineer Consultant Model - Hasura's AI engineers are not only strategists but also hands-on implementers, capable of coding and deploying AI solutions, thus addressing the high failure rates of AI projects [1][6][12] - The role of AI engineers as consultants is reshaping expectations and culture within the consulting industry, highlighting the limitations of traditional MBA consultants in understanding AI's practical applications [6][12][14] Group 2: Market Dynamics and Compensation - The $900 hourly rate for AI engineers is competitive, significantly higher than the $400-$600 charged by partners at major consulting firms, reflecting the high demand for skilled AI professionals [8][9] - Companies are increasingly recognizing the need for "engineering-level" talent to successfully implement AI strategies, leading to a premium on AI engineers as a form of insurance against project failures [12][13] Group 3: Challenges and Critiques - Despite the innovative approach, there are critiques regarding whether simply hiring AI engineers at high rates will resolve the underlying issues causing project failures, such as executive misalignment and inadequate incentives [13][14] - The challenge remains for companies like PromptQL to educate the market and shift the mindset of traditional leaders who are accustomed to conventional consulting methods [14]