Zhong Guo Jing Ying Bao·2025-09-16 01:33Core Viewpoint - Lynk & Co has launched its first plug-in hybrid model, the Lynk 10 EM-P, responding to user demand for a vehicle in the hybrid segment after the introduction of its first pure electric product, the Lynk Z10 [2][3] Product Launch and Features - The Lynk 10 EM-P was launched on September 8, 2024, with a starting price of 163,800 yuan, offering four versions: 120 four-wheel drive Halo, 120 four-wheel drive Ultra, 240 four-wheel drive Ultra, and 240 four-wheel drive Ultra Sport [2] - The vehicle features a smart electric four-wheel drive system, laser radar, and is the first to use the NVIDIA Thor driving assistance chip, supporting the Qianli Haohan H7 driving assistance solution [2][3] Strategic Positioning and Market Approach - Lynk & Co aims to enter the "Intelligent 2.0 Era," addressing previous shortcomings in smart technology compared to new competitors [3] - The company emphasizes creating "high-value products" by leveraging scale effects to reduce costs while maintaining quality, avoiding a low-quality price war [4][5] - The pricing strategy is designed to ensure profitability while considering market conditions and consumer demand, aiming for a balance between price and value [5] Technological Advancements - The integration of the Qianli Haohan H7 driving assistance system across Lynk models allows for significant cost-sharing in software development, enhancing competitiveness [4][5] - The Lynk 10 EM-P is designed with future upgrades in mind, featuring hardware that exceeds current requirements to accommodate future technological advancements [4] Brand Integration and Future Planning - The integration of Lynk & Co and Zeekr is not merely a merger but aims to maintain distinct brand identities while optimizing resource allocation and technological development [6] - Lynk will continue to develop a diverse product line, including fuel vehicles and new hybrid models, while Zeekr will focus on higher-end electric vehicles [7]