Core Viewpoint - The automotive industry is facing significant challenges from malicious online attacks, particularly during new product launches, prompting companies to take legal action to protect their interests [1][2][3] Group 1: Company Responses - Lantu Automotive supports the recent regulatory actions to address online misinformation and is committed to taking necessary measures to ensure healthy competition in the industry [1] - Deep Blue Automotive has documented numerous organized attacks over the past three years, emphasizing the importance of open competition rather than baseless defamation [2] - Ideal Automotive has reported false information targeting its upcoming i6 model, indicating a proactive approach to legal recourse against such attacks [2] Group 2: Impact of Malicious Attacks - The prevalence of "black public relations" has led to significant financial losses for companies, with NIO estimating a loss of at least 2.8 billion yuan due to over 15,000 rumors per month [3] - Malicious attacks undermine brand reputation and consumer trust, negatively affecting sales conversion rates and market competitiveness [3] - The recent regulatory initiative aims to foster a healthier and more transparent market environment, benefiting both the industry and consumer rights [3]
整治汽车行业网络乱象 | 多家车企发声:用法律武器与产品力击退“黑水军”
Bei Jing Shang Bao·2025-09-16 06:45