Ge Long Hui·2025-09-16 09:37Core Viewpoint - Meituan's international food delivery brand Keeta has officially entered the Kuwait market, demonstrating the company's aggressive overseas expansion despite increasing competition in the domestic market [1] Group 1: Market Expansion - Keeta has launched services in Saudi Arabia, Qatar, and Kuwait, with Saudi Arabia expanding to over 20 cities within a few months and becoming a leading delivery platform [1] - On its first day in Kuwait, Keeta topped the iOS and Google Play food and beverage download charts, indicating strong user growth momentum in the Middle East [1] - Keeta has maintained its position as the number one delivery platform in Saudi Arabia for nearly a year, showcasing user stickiness and growth resilience [1] Group 2: Future Plans - The market anticipates that Keeta will enter the UAE by the end of the year and plans to pilot 1 to 2 cities in Brazil in the coming months [1] - Meituan's management has indicated that the Middle East and Latin America are key areas for overseas expansion, with plans to invest $1 billion in Brazil over the next five years, targeting 15 major metropolitan areas and 1,000 cities [1] Group 3: Analyst Rating - Citigroup maintains a "Neutral" rating on Meituan with a target price of HKD 133 [1]