“金融为民”守护消费者美好生活 大家保险启动金融教育宣传周活动

Core Viewpoint - The company is launching a financial education campaign themed "Protecting Financial Rights, Supporting a Better Life" to enhance public awareness of financial safety and protect family well-being [1][2] Group 1: Campaign Overview - The campaign is initiated by the company in compliance with directives from the National Financial Regulatory Administration, the People's Bank of China, and the China Securities Regulatory Commission [1] - A special task force has been established to oversee the campaign, focusing on "financial for the people" and innovative financial education [1] Group 2: Implementation Strategies - The company is implementing a dual defense system of "internal control + external supervision" to protect consumer rights by adhering to the "three appropriateness" management requirements for financial products, sales channels, and target customers [1] - Online initiatives include the release of an AI public welfare short video titled "The Journey of a Policy" to showcase the role of insurance in enhancing people's lives [1] - Offline efforts involve setting up "financial education co-construction stations" in collaboration with banks, conducting "risk alert visits" in communities, and targeting six key groups: the elderly, youth, new citizens, foreigners, farmers, and people with disabilities [1] Group 3: Diverse Educational Activities - Various subsidiaries of the company are launching unique educational activities, such as using short videos to expose financial scams and reviving dormant insurance policies [2] - The company is enhancing its service offerings, including bilingual services and fraud prevention knowledge for the elderly and youth [2] - The company aims to establish a regular and diversified mechanism for financial knowledge dissemination, contributing to the high-quality development of the financial industry [2]