Core Insights - Guangzhou is accelerating the cultivation of new live e-commerce formats through initiatives like the "Spark Plan" digital empowerment service station launched by Vipshop's e-commerce industry center [2] Group 1: Policy and Initiatives - The "Spark Plan" aims to enhance digital transformation for local enterprises and promote high-quality development through government-enterprise collaboration and platform empowerment [2] - Guangzhou has introduced multiple policies this year to support the live e-commerce industry, focusing on industry chain layout, cross-industry empowerment, talent cultivation, and improving the business environment [2] Group 2: Industry Performance - As of August, over 49,000 enterprises in Guangzhou have engaged in live streaming business, with various metrics such as live streaming sessions and workforce numbers leading nationally [2] - The establishment of the "Spark Plan" service station is a significant step in deepening collaboration between platforms and enterprises, optimizing the ecosystem for live e-commerce development [2] Group 3: Future Directions - Guangzhou plans to strengthen the linkage between policies and industries, accurately respond to enterprise demands, and support Vipshop in integrating ecological resources through the "Spark Plan" [2]
“星火计划”数字赋能服务站授牌