WLY(SZ:000858) Qi Lu Wan Bao·2025-09-17 03:01Core Viewpoint - The 30th anniversary celebration of Wuliangye specialty stores highlights the brand's journey and commitment to innovation and collaboration with partners in the market [1][5]. Group 1: Historical Development - Wuliangye pioneered the specialty store model in 1995 to address consumer needs for authentic liquor and to create a reliable sales channel, with the first store opening in Changsha, Hunan [3][5]. - The specialty store network has expanded to over 1,700 locations across more than 300 cities in China, serving as a crucial platform for brand image, product integrity, and consumer experience [3][5]. Group 2: Strategic Achievements - Wuliangye has transformed its specialty stores from a single sales point to a national network, evolving from basic service to refined operations and from product delivery to brand co-creation [5][7]. - The company has continuously empowered specialty stores through upgrades and innovations, including the implementation of customer management systems and smart store technologies [5][6]. Group 3: Future Directions - Wuliangye plans to strengthen its specialty store system by focusing on five key areas: brand enhancement, operational upgrades, digital transformation, customer engagement, and marketing innovation [7]. - The company aims to create a new high-quality development phase by fostering a culture of collaboration and shared success with its partners [7].