到8月中旬，鸟巢已举办44场大型演唱会，近240万人次观演

Group 1 - The core viewpoint highlights the significant growth in service consumption in Beijing, driven by immersive and personalized experiences, with a notable shift towards service-oriented consumption [1][2] - As of mid-August, the Bird's Nest has hosted 44 large-scale concerts, attracting nearly 2.4 million attendees, which has positively impacted surrounding consumption [1][2] - From January to August, Beijing's service consumption increased by 4.4% year-on-year, particularly in cultural entertainment, information, and transportation sectors, with double-digit growth in box office revenues and audience numbers [1] Group 2 - During the Beijing International Film Festival, over 5 million visitors were attracted to more than 10 key commercial districts in Chaoyang District, generating sales exceeding 480 million yuan, with weekly growth rates surpassing 10% [2] - The optimization of transit visa policies has led to 448,000 inbound tourists and international tourism revenue of 4.15 billion yuan from January to July, both showing over 30% growth [2]