FAW Jiefang(SZ:000800) Zhong Zheng Wang·2025-09-17 13:11Core Viewpoint - The recognition of FAW Jiefang's "12347-E2E Excellent Operation Quality Management Model" at the 5th China Quality Award signifies a new phase in quality management for the commercial vehicle industry in China, emphasizing the company's commitment to enhancing customer satisfaction and achieving commercial value [1] Group 1: Quality Management Model - The "12347-E2E Excellent Operation Quality Management Model" is a culmination of years of exploration and practice in quality management by FAW Jiefang [1] - The model consists of a customer-centric approach, focusing on market reliability and production quality, and includes three closed loops for customer satisfaction, strategic value creation, and continuous improvement [2] - It incorporates four major projects aimed at enhancing product strength, reliability, manufacturing precision, and quality management systems [2] Group 2: Quality Improvement Initiatives - FAW Jiefang has established a three-year quality improvement goal that encompasses 12 specific indicators across product development, manufacturing, supply chain management, and after-sales service [2] - The company has created a "quality attack network" through end-to-end responsibility mechanisms, process optimization, and systematic governance of quality issues [3] - Continuous quality improvement is supported by leadership involvement, mechanisms, and employee engagement, ensuring that product quality remains a core focus [3] Group 3: Brand Value and Market Position - FAW Jiefang has maintained its position as the leading brand in the commercial vehicle sector, ranking 58th in the 2025 "China's 500 Most Valuable Brands" list with a brand value of 145.029 billion [3] - The company has consistently ranked first in brand value within the commercial vehicle industry for 14 consecutive years, reflecting its commitment to quality management and brand growth [3] Group 4: Strategic Direction - In response to new market conditions, FAW Jiefang is committed to long-term strategies that prioritize quality as a lifeline for survival and development [4] - The company has outlined four strategic directions for quality improvement, including product strength enhancement, manufacturing precision upgrades, market reliability upgrades, and quality management system capability building [4] - The overarching goal is to support brand enhancement, sales growth, and increased customer satisfaction through a comprehensive quality management system [4]