安踏强势反腐，辞退74人，10家供应商永不合作

Core Viewpoint - Anta Group is intensifying its anti-corruption efforts, focusing on system construction and internal controls to combat corruption and fraud within the organization [1][4][9]. Group 1: Anti-Corruption Measures - As of August 2025, Anta has dismissed 74 employees for serious misconduct and transferred 46 individuals to judicial authorities for suspected criminal activities, including one at the president level and 14 at the director level [1]. - The company has established a "career tracing mechanism" to hold employees accountable for misconduct regardless of their employment status [1]. - Anta has published a list of 10 suppliers banned from cooperation due to violations, with a significant number being from the cultural media sector [5]. Group 2: Systematic Strengthening - Anta is enhancing its internal control measures by revising six core regulations, including the anti-corruption system and supplier compliance management [4]. - The company is implementing a "three-line defense" system covering 58 risk modules and 208 risk responsibilities to ensure accountability among management [4]. - Regular compliance training is being conducted for supply chain partners to promote industry integrity [4]. Group 3: Financial Performance - In the first half of the year, Anta's revenue increased by 14.3% to 38.544 billion yuan, while net profit decreased by 8.9% to 7.031 billion yuan [9]. - The gross margin for Anta has declined by 0.7 percentage points to 63.4%, with specific brands like Anta and FILA experiencing more significant drops [10][11]. - The online revenue proportion reached 36.2%, up from 34.6% in the previous year, indicating a shift in sales strategy [11]. Group 4: Market Context - The competitive landscape in the sports market is intensifying, with other major brands like Li Ning and Adidas also facing challenges in revenue growth [9]. - Anta's stock price has significantly decreased from its peak, reflecting market pressures and the need for improved profitability [11]. - The company is focusing on investing in existing businesses, particularly in innovation and digital transformation, while also seeking high-quality acquisition opportunities [11].