Counterpoint：Q3前八周中国智能手机销量同比下降2% 预计三季度整体将小幅下跌

Group 1 - The Chinese smartphone market experienced a 2% year-on-year decline in sales during the first eight weeks of Q3 2025, primarily due to significant drops in sales from vivo and Honor [1] - Counterpoint forecasts a slight decline in the Chinese smartphone market for Q3 2025, with overall performance expected to remain stable for the year [1] - OPPO and Huawei benefited from increased consumer preference for mid-to-high-end products, as promotional activities and national subsidy policies intensified competition in the mid-range market [1] Group 2 - OPPO emerged as the fastest-growing manufacturer, with its Reno14 series gaining popularity due to its flagship features at a mid-range price, making it one of the best-selling flagship phones in China [3] - Huawei maintained growth through an expanding product portfolio, with the Nova14 series continuing the strong performance of the Nova13 series since its launch in May, alongside the sustained success of older flagship models like the Mate70 series [3] - Honor faced significant challenges, experiencing the largest market share decline among major OEMs due to ongoing adjustments in its channel strategy [3]