万师傅创始人CEO田晓正谈“全国第一”：最重要的并非规模

Core Insights - Wan Shifu has achieved 180 million recognitions, establishing itself as the leader in the home service industry without extensive marketing efforts [2][4] - The company emphasizes user trust and satisfaction as the foundation of its success, rather than just market size [6][10] Group 1: Company Overview - Founded in 2013, Wan Shifu was among the first to leverage the industrial internet wave in China, utilizing a crowdsourcing model to match quality service resources nationwide [4][8] - As of June 2025, the platform has over 4 million registered service providers, reaching 99.8% of urban and rural areas in China, making it the industry leader in both user and transaction scale [4][8] Group 2: Service Philosophy - Wan Shifu's approach focuses on user autonomy and service provider independence, enhancing user experience and satisfaction [6][10] - The company aims to address the low overall satisfaction in the home service industry by improving service quality and eliminating consumer fears through standardized services [8][10] Group 3: Brand Positioning - The brand's philosophy is to exceed customer expectations by providing reliable and emotionally positive service experiences [10][12] - Wan Shifu is recognized for its professionalism, convenience, and customer-centric approach, which has contributed to its reputation and user loyalty [12][13] Group 4: Industry Challenges - The home service industry faces significant trust issues, with consumers often feeling apprehensive about service quality [8][10] - Wan Shifu aims to bridge the gap between consumer expectations and service supply through training and digital tools [8][10]