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港股异动 | 美团-W(03690)再涨超4% keeta加速拓展中东市场 机构称外卖平台补贴策略已趋于理性
Zhi Tong Cai Jing·2025-09-18 02:43

Core Viewpoint - Meituan-W (03690) has seen a significant increase in stock price, rising over 4% recently and accumulating a total increase of over 12% this week, indicating positive market sentiment towards the company's growth strategies in the Middle East [1] Group 1: Company Developments - Meituan's international food delivery brand, keeta, has officially launched operations in Kuwait, marking it as the third location in the Middle East after Saudi Arabia and Qatar [1] - The rapid expansion of keeta in the Middle East is based on its successful establishment in Saudi Arabia over the past year, demonstrating the company's commitment to a multi-country international development model [1] Group 2: Market and Competitive Landscape - According to a report by Shenwan Hongyuan, the regulatory emphasis on rational competition and promotion strategies has led to a more measured approach to subsidies among major platforms, including Meituan, Taobao, and JD.com [1] - The report indicates that Meituan is focusing on differentiated projects like "Pin Hao Fan" to enhance structural efficiency and reduce unsustainable growth patterns [1] - GF Securities forecasts that the e-commerce sector will continue to face pressure from food delivery competition, potentially impacting performance in Q3 and Q4, but anticipates a turning point in profitability for Meituan and Alibaba once subsidy levels decrease [1]