“最高50%、发工资前口头通知”，知名品牌被曝全员降薪！董事长否认，公司刚捐了1亿元

Core Viewpoint - The recent news regarding Peak Group's "across-the-board salary cuts" has attracted significant public attention [1] Group 1: Salary Cuts Details - The salary cuts affect all employees, with reductions increasing by salary level, reaching up to 50% for some [2] - Headquarters employees face salary reductions of 10% to 30%, with those earning over 20,000 yuan experiencing a 30% cut; direct sales employees face a 50% reduction and loss of performance bonuses [2] - Employees were verbally notified of the salary cuts just four days before payday, with written notification issued the day after salary payments [4] Group 2: Company Response and Strategy - The chairman of Peak Group, Xu Jingnan, stated that the overall salary reduction is less than 10% and not applicable to all employees, emphasizing support for low-income workers [8] - Xu revealed that the company has experienced significant losses in its domestic direct sales sector, with over 13 million yuan lost from January to July, which contributed to the decision for salary adjustments [8] - Peak Group aims to achieve over 10 billion yuan in foreign sales and 20 billion yuan in domestic sales as part of its ten-year plan, focusing on building an international brand [8][10] Group 3: Company Background and Market Position - Peak Group, established in 1989, specializes in the design, development, manufacturing, distribution, and promotion of sports products, including footwear and apparel [8] - The company previously listed on the Hong Kong Stock Exchange but was privatized in 2016 [9] - Peak has been actively involved in international markets, sponsoring multiple national teams for the upcoming 2024 Paris Olympics [10]