“请3休12”超长假期倒计时：多元旅游需求集中释放

Core Insights - The upcoming long holiday combining the Mid-Autumn Festival and National Day is expected to significantly boost the tourism market, with early travel planning encouraged by authorities [1][4]. Group 1: Travel Demand Trends - The "please take 3 days off for 12 days" strategy has created favorable conditions for long trips, leading to a diverse range of travel demands [2]. - Orders for inter-provincial border cities have surged, with a 58% year-on-year increase in bookings, particularly in cities like Zhaotong (95% increase) and Hezhou (88% increase) [2]. - Multi-destination travel products, such as long-distance tours and car rentals, have seen booking increases of 53% and 93% respectively [2]. Group 2: Emotional and Cultural Factors - Emotional value is becoming a key factor influencing travel decisions, with hotel searches in remote destinations like Xinjiang and Tibet rising by 60% [3]. - The desire for nature and relaxation is driving interest in scenic areas, with locations like Chongqing's Wushan gaining popularity for autumn foliage [3]. Group 3: International Travel Dynamics - The long holiday has led to a broadening of outbound travel, with bookings covering over 140 countries, and significant increases in interest for destinations like Australia and Russia [4]. - The introduction of visa-free policies, particularly for South Korea, has spurred a rise in flight searches, reshaping the outbound travel landscape [4]. Group 4: Local Tourism Growth - The long holiday also allows for deeper local cultural experiences, with events like the Shanghai Tourism Festival offering discounted tickets to various attractions [6]. - Family-oriented activities, including visits to theme parks and cultural sites, have seen ticket bookings increase by over 40% [6]. - The trend towards emotional and diverse travel experiences reflects a shift in consumer preferences, supported by policy changes and service innovations [6].